Aim of the Factory Administration is the precise implementation of the production's schedule, that is achieved with the biggest exploitation of the existing personal and mechanical equipment and with the most efficient way, so that the produced products correspond in the specifications of the in-land but mainly of the international market.
A feature of the strategy of "Ellinikos Istos" company is the emphasis in the network of sales and distribution as well as the products' advertising support. This is one of the basic reasons in which the success of the company can be attributed to date.
Ellinikos Istos company, since the beginning of its operation, followed the strategy "Quick Response". The strategy of fast correspondence is connected immediately with the creation of comparative advantage, and as a comparative advantage is reported mainly in the capabilities of the enterprise to be able in a small time to improve, create, abolish products, combining the speed with high quality and low cost.
It should be also point out that the company, during the last years, followed and intends on following in the future, in combination with the strategy of quick response, as its basic strategy that of differentiation.
Ellinikos Istos Company has as its competitive advantage the ability to respond instantly to the expectations and demands of its clientele.
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